30.12.2008 11:00
“Finding someone to take over from Frank Rijkaard was really hard”
Aleix Santacana
As 2008 comes to an end, the chairman of FC Barcelona Laporta says members and fans should enjoy the good times the club is going through. He also looks back over the year and admits that it was very hard “to find a good replacement for Rijkaard".
Speaking to Barça TV and www.fcbarcelona.cat, the chairman of FC Barcelona reviews some of the most
important decisions of 2008, such as the change of manager, and looks at what’s going to be
important in the immediate future of the club.
Did you imagine in August that everything would go so well?
"We’d taken some decisions in the belief that things would turn out well, but what the
football first team’s done is way beyond expectations and I’m really pleased with how
things are going."
Choosing Guardiola was risky but he seems to be on the right track.
"It was an important decision because it meant changing the
manager of the football first team, and that’s one of the most important decisions you can
take. It’s true it wasn’t supported by all, but nonetheless we chose Guardiola. We
thought things would go well because he knows more about football and about the club than just
about anyone, plus he’s also from here as a home-grown player and manager. We’ve only
just started really and there’s still some way to go, but we believe things are on the right
lines. However, I would repeat that we have to be cautious and calm about it and keep our feet on
the ground."
Guardiola means Barça will keep the style that’s so admired around the world and
maybe update it.
"That’s right. Guardiola is keeping the essence and football philosophy of Barça with
an attacking game, looking to win right from the kick-off and playing possession football as
it’s taught in our academy, and above all with an intense commitment and a willingness to
fight to the end. That gives it a touch of quality which is very much Pep’s way; I think
he’s brought it up to date and is doing things that are appreciated all around the world."
It’s been a smooth changeover in terms of playing style.
“I think it’s important to stress something here; we have to
be grateful to the past. We have to be grateful to people like Frank Rijkaard and other players who
have led this team and are now no longer here. They’ve also helped towards the good times
we’re going through now. Some of our players have learnt a lot from others who’ve since
left the club. The change in manager has been important but we still have to be grateful to those
who went before. Frank Rijkaard has given us a lot and laid the groundwork for what the team is
doing now and how it’s playing. I know that Pep Guardiola is grateful to him as well because
it’s been Frank and Txiki who’ve been building the squad over the last few years. Pep
Guardiola has brought order and control, but we also need to mention Txiki Begiristain who produces
competitive squads every season. Frank Rijkaard and Pep Guardiola are two coaches who project an
excellent image for Barça all round the world. Finding someone to take over from Frank Rijkaard was
really hard. He’d done a really good job and built a positive image for Barcelona. Pep has
his own style but one that’s comparable with Frank’s, two different ways of doing
things but both equally valid for managing Barça’s first team.
What does the chairman of FC Barcelona feel when everyone is talking about Barça academy
players as being crucial for Pep Guardiola’s side?
"It’s the greatest feeling of pride a Barça chairman can have. It’s come about
because of a number of different reasons: because the academy works well, because there’s a
coach who knows what’s going on and is brave enough to pick home-grown players, and thirdly
because we have a technical secretary in Txiki Begiristain who’s put together a competitive
squad. Results have varied – this is sport, after all, and you win some and you lose some
– but the track record is good with two League titles and the Champions League. The technical
secretary sets up the squads so that academy players can reach the first team, and then it’s
up to the manager as to whether they play or not."
Do recent contract extensions for players like Xavi and Busquets show that the board is
committed to home-grown players?
"I’ve always thought that clubs which are committed to
their academy players have a style of play which is taught in their academy and are also
financially much more viable and sustainable. And what’s most important, it keeps the core of
the club’s identity alive. So yes, I do think this is one of the key factors about FC
Barcelona."
People are now talking about two new pillars in the club’s management: solidarity and
internationalisation. Is this part of a new policy at Barça?
"Barça evolves and has to adapt to a changing world. Barça has always been more than a club,
but this concept needs to be updated and renewed. The model is good but it needs to evolve all the
time. If you like, Barça was a Formula 1 car with three wheels, sports, economics and the social
aspect. Now it’s a Formula 1 car with these three wheels and two more, namely solidarity and
the internationalisation of the club."
The club has made a lot of progress in these two areas.
"We’ve been pioneers in solidarity and charity work. We are fully aware of the
club’s corporate social responsibility; we have to give back to society part of what society
has given us, because that’s why we are who we are. And hence Barça is more than a club in
the world. At UNICEF, for example, they’ve recently presented us as an example of what a
football club can do to combat a devastating disease like AIDS. Barça has partnered programmes in
Swaziland and now we’re in Angola. Plus with our XICS programme we’re also helping kids
in Catalonia; we’ve opened our first XICS centre at Santa Coloma de Gramanet and that’s
important. Recently we’ve also been at the European Parliament, with Lillian Thuram’s
Foundation..."
And also over the last few weeks there’s been the MÉS project...
"This project is especially important to me. We’ve done it with
Nike and the UNHCR to help kids who are in refugee camps because of natural disasters or wars. This
line of ecological clothing that Nike makes and which is branded MÉS is sold in all Nike’s
stores worldwide. MÉS is a Catalan word which means ‘more’ and comes out of the phrase
“more than a club”, so I’m especially pleased because it’s a way of
promoting our language and our country with a charity project."
Does Barça see globalisation as an opportunity to be bigger around the world?
"We want to be global to be stronger. That means that globalisation has to be an opportunity
for Barça. So we have strategies in place to promote Barça’s image all around the world, and
especially in the US because we think that it is a very important country in which to promote
Barça’s image. Plus it’s also something of virgin territory in football terms, so over
there we have programmes such as the summer tour, charity projects with Malaria No More and so on.
Recently we’ve also put in a bid with some investors for a franchise in Miami to play in the
US’s professional soccer league. Barça’s responsibility and challenge with this team
will be to make it competitive and that’ll help to promote Barça’s image in the US. But
obviously there will only ever be one Barça, which is the one here in Catalonia in Barcelona."
Is Barça ready to face the crisis that the whole world is experiencing?
"Yes, fortunately we are because we’ve take the necessary
precautionary measures. Financially we’ve reached an agreement with Nike which is perhaps the
best contract on the market, and we also have one with Mediapro for Barça’s broadcasting
rights. These two contracts mean we can face up to this crisis with a sense of security as they
give us a cushion. We’ve reviewed some processes but I am confident we’ll achieve our
goals and attain the surplus and profit targets we set for this year. We do have to keep on working
of course, and we’ve got a new CEO in Joan Oliver who’s the brains behind everything
we’re doing in the financial, social and sports areas. Plus we also paid off all our bank
debt last October. I feel that only companies which have been able to reduce their debts will be
able to get through this crisis with the peace of mind you need."
What’s your wish for club members in 2009?
"I would say to them that they should enjoy the good times Barça is going through now.
Football teaches you a lot of things, and one of them is that you have to make the most of the good
times, albeit with caution and humility. I’d also urge them to help make sure that between us
we can make this a great season for Barça. I wish them all a Happy New Year and long live Barça!