13.06.2010 23:05
The 39th president of the club
www.fcbarcelona.cat
Having always been associated to sport, Sandro Rosell is the new president of Barça and is bringing plenty of experience not just of football, but of business too.
The 39th president in FC Barcelona history is 46-year-old Sandro Rosell. He is member number 12,556
and has a degree in business administration and an MBA from ESADE, Rosell is a sports and football
marketing entrepreneur. He was the associate founder of the company Bonus Sports Marketing. His
previous positions included one in the Marketing Department of the 1992 Olympic Games and for Nike.
He is the son of Jaume Rosell, a Barça director during the presidency of Agustí Montal.
He has always been associated to Barça and football. In fact, he was ocne a ball boy in the
Camp Nou, like Guardiola. Sandro Rosell started out as a player for Penya Barcelonista de Collblanc
and later played for Hospitalet, in Second Division B.
Vice president for sport from 2003 to 2005
His first period at the club started in 2003, when he was part of Joan
Laporta’s team that won a landslide victory in the elections with their campaign titled
‘Barça First’. As vice president for sport was he behind the signing of Ronaldinho, a
player who did so much for Barça’s recovery of its former prestige. After the League winning
season two years later, he resigned from his position following a disagreement with the Board of
Directors.
“We Are All Barça”
He resigned on June 2. Five years later, Sandro Rosell has led a candidature of his
own titled We Are All Barça and has based his election winning campaign on what he has learned from
members over the last two years. Sandro Rosell has always said that is was his Jaume Rosell i Sanuy
who taught him to love FC Barcelona, and now his biggest dream has come true. Now the challenge
ahead for him is to maintain the success on the pitch and meet economic and social targets.
Click
here
to view Sandro Rosell’s election programme (in catalan).